Conventions help to set record hotel occupancy in March
Boston Business Journal: More gatherings at the Hynes Convention Center in March pushed Great Boston’s hotel occupancy to their highest level since 2005, according to the latest PKF Consulting survey.
The March 2013 performance for Greater Boston hotels achieved the highest ADR since 2008, and highest RevPAR since 2007. The best March for the region over the last eight years, based on our Monthly Trends sample, was 2007 with a RevPAR of $127.82.
“March was a huge convention month,” said Andrea Foster, vice president of PKF Consulting. “The total room nights was 54,000 this year compared to 30,000 a year ago, that’s an 80 percent increase. Hynes had a notable convention with the World Irish Dancing Championship and that resulted in more than 22,000 rooms booked. ”
