News

EDI CON USA Returns to Boston in Two Weeks with Powerful Education and Keynotes

To add to its high-quality line-up of education, the Electronic Design Innovation Conference and Exhibition (EDI CON) USA, the first industry event to bring together RF/microwave and high-speed digital design engineers and system integrators, announced its plenary keynote speakers at EDI CON USA, September 11-13 at the Hynes Convention Center in Boston, Mass.

EDI CON USA will host more than 100 exhibitors and feature 88 education sessions that fall into five focused areas: RF & Microwave Design, High-Speed Digital Design, Measurement & Modeling, Systems Engineering and 5G Advanced Communications. In addition, EDI CON has a pre-conference training day, Monday September 11, that includes three-hour intensive short courses in the morning and afternoon with a luncheon and evening reception for conference pass holders.

To add to the three days of extraordinary education, training and networking opportunities, is this year’s distinguished line-up of keynote speakers who will address the latest engineering trends and challenges, including “in the trenches” stories of design challenges, successes and failures. Scott McMorrow, Dr. Thomas Cameron and Faride Akretch are slated to speak at 10:30 AM on Tuesday, September 12, prior to the opening of the Exhibition Hall.

Betting Your Job–Finding Your Voice and Being a Change Agent in a Corporate World with Scott McMorrow

McMorrow, an engineer, change agent, problem solver and a trusted technical adviser, approaches every recommendation as an “I bet my job” moment. During his presentation, he will discuss how his philosophy has helped in the development of diverse products where failure could place $100M to $1B+ at risk. Both horror stories and successes in the electronics industry will be revealed. McMorrow, CTO for Signal Integrity Products at Samtec, has helped numerous companies develop high performance products while training signal integrity engineers.

A Discussion by Dr. Thomas Cameron on 5G Five Years from Now–How Do We Get There?

Cameron, CTO for the Communications Business Unit at Analog Devices, will discuss the 5G industry goals and motivations. He will review the technologies that are in development today enabling the early 5G radio designs and highlight some of the challenges that lay ahead for the RF design community. Cameron is currently working on the research and development of radio technology for 5G systems in both cellular and microwave frequency bands. He has over 30 years of experience in research and development of technology for telecom networks including cellular base stations, microwave radios and cable systems. He holds a Ph.D. in electrical engineering from the Georgia Institute of Technology and serves as the Technical Program Co-Chair for EDI CON USA.

"Delivering Value" Everybody Says It, But What Does It Mean–A Look Behind the Scenes of Test & Measurement with Faride Akretch

Akretch, segment marketing manager at Rohde & Schwarz, will take a look behind the scenes of Rohde & Schwarz and explore what value means to the different departments of the company. He will explore specific examples where the concept of delivering value to customers and a long-term vision have produced some extraordinary products and services. With more than 20 years in the industry Akretch has held a variety of positions in Germany, Japan and the U.S., including application engineer, product marketing and business and market development. He holds a master’s in electrical engineering/electronics from the Technical University of Berlin.

EDI CON USA 2017 is supported by its primary media sponsors, Microwave Journal and Signal Integrity Journal. More information, including how to register for EDI CON USA 2017, is available at www.ediconusa.com. For future planning, EDI CON USA 2018 will be held at the Santa Clara Convention Center (Santa Clara, Calif.) on October 17-19, 2018.